Sell more books and grow your online profile using ChatGPT – all while keeping your unique author voice. Download free workshop.



You’re an author struggling to build your online presence and sell more books.

You’re curious about AI but don’t know how to use it effectively for book marketing.

You think AI is overrated and churns out generic content that’s not much value.

You want to learn how to use AI to boost your author profile on social media without losing your unique voice and personality.


AI has changed the game

Like it or not – and many don’t – AI is transforming the landscape of our world in unforeseeable ways – and the way we market ourselves as authors online is part of that.

Publishing is already a fast-evolving industry that’s struggling to keep up with the unstoppable self-publishing boom fuelled by the likes of Amazon KPD.

And now AI has come along and changed the game again.

ChatGPT only launched at the end of November 2022 and it’s already has 13 million active users every day and over 100 million users in total.

It’s not going away… rather than ignore it, we authors have to embrace it for what it can do for us.

Speed up book marketing processes

The really important thing RIGHT NOW isn’t sensationalist headlines about how agents and publishers will be flooded with AI-written novels.

It’s how AI models like ChatGPT can help to speed up a lot of the marketing processes for real-life authors.

You can scale in ways you couldn’t have imagined before.

Whether you’re self-published, traditionally published, with a small press or one of the big 4, you NEED to understand how to use ChatGPT effectively or you’re going to fall behind.

How you interact with it and frame your requests is EVERYTHING.

We’re here to show you how.

What we're covering

FREE recorded workshop. Download for expert advice and guidance in how to use AI, specifically ChatGPT, for your book marketing and to build your profile on social media. 

We’ll help you to learn ChatGPT’s capabilities so you can unlock new levels of creativity, efficiency, and influence in your social media strategy and output – all with the aim of building your profile and selling more books.

This ChatGPT social media for authors workshop will cover:

  • How AI has changed the world
  • How AI is already changing social media for authors in terms of their book marketing
  • Introduction to your new book marketing research assistant – ChatGPT
  • How to chat to ChatGPT so it helps you 
  • What ChatGPT does well (and what it doesn’t)
  • Learn the secret to crafting effective prompts to get the most from ChatGPT
  • How to train ChatGPT to help you rapidly generate an abundance of  social media content to market your novels that isn’t generic but is tailored to your voice.
  • How to train ChatGPT to write like you and learn how to get personalised, unique responses
  • How to edit AI posts to remain human and authentically you

What else is included

  • Access to recording of LIVE workshop & presentation deck, forever
  • A comprehensive guide to using ChatGPT to generate useful, useable, relevant social media ideas and posts for book marketing
  • Prompts for training ChatGPT to write social media posts
  • A bonus recorded Q&A session where you and other course participants can submit questions and Andrew and Nigel will provide recorded answers for everyone to access.

What people say about our coaching courses

AuthorSpark founders Andrew Seel and Nigel Cooper have been digital pioneers since the birth of the web. They are both AI explorers, sharing their knowledge of this fast-moving field with you to help you keep up and thrive in this brave new AI world.

Nigel is also a bestselling author of 3 fiction novels and Andrew publishes his first non-fiction book, The 30 Day Social Club, later this year.

As digital marketing experts, Andrew and Nigel have trained and coached people for many years, from companies including Post Office, BT, HSBC, PA Consulting, Big Issue, Vest’d, Crowdfunder, River Island and more.

Here’s what some of them had to say about their experience:

“The 30 Day Social Club was incredible. It was more than just a social media course. It was like life coaching. I feel more confident at work, able to communicate better in meetings. I’ve grown my visibility.”

“I really enjoyed the 30 Day Social Club – social media was something I probably deemed ‘pointless’ 2 years ago – but incredibly important in my life now!”

“Since doing the course myself, I’ve put my team on the 30 day Social Club.”

“It makes social media something not to be scared of. That’s quite freeing for the individual to be able to talk about themselves whilst talking about their role as well.”

the team behind authorspark

Nigel Jay Cooper

Nigel’s debut novel Beat The Rain was a Best Debut Author semi-finalist for in the Goodreads Choice Awards 2016. His second novel The Pursuit of Ordinary was a finalist in the People’s Book Prize for Fiction 2019 and was called in for consideration by Man Booker Prize (a first for his publisher). His third novel Life, Slightly is out now.
Nigel brings his own experience of getting published, building an online author profile and marketing his own novels to the course.
Nigel has also worked in digital marketing since the dawn of the internet and co-founded digital marketing company We Are Togethr alongside Andrew.
Prior to that he was a newspaper subeditor and a writer and editor for Channel 4 Interactive.
Nigel is fascinated by the rapid growth of AI and is dedicated to learning and sharing the latest developments in AI with other authors to help with their book marketing.

the team behind authorspark

Andrew Seel

Andrew has been at the forefront of the digital industry for his entire career. His expertise dates back to the birth of the web and he has a keen eye for what’s coming next.
He launched We Are Togethr 17 years ago and made the decision to completely pivot from a social media agency to SaaS advocacy platform ahead of the curve.
Before We Are Togethr, Andrew was co-founder of award-winning digital consultancy Getfrank, leading projects for Channel 4 and EMI (eg Gorillaz) and a Senior Editor at AOL UK developing online communities before the advent of social media.
Andrew has consulted for numerous brands globally in his career including: Haagen Dazs, Air Mauritius China and Saatchi & Saatchi.
He’s a keen AI explorer and is about to publish his first non-fiction novel 30 Day Social Club, based on one of his successful coaching courses for brands.
Andrew Seel
Coming soon


FREE workshop download available soon